CRMAA support implementation of a vide range of internationally endorsed and recognized Certification Programs especially framed to improve and enhance the service and relationship standards in public, private sector and non – profit sector organizations.The International standards of CRM assess and certify organizations against the set parameters and standards as an Independent unbiased organisation. The global strategic partners of CRMAA i.e. CSE, UK, SOCAP International and NCSA, USA fully endorse this certification. The Standards and accreditation are based on the following factors which are studied at the incumbent orgnisation.

  • Policy
  • People
  • Process
  • Performance